Fast Moving Consumer Goods
The three major challenges in the Fast Moving Consumer Goods market, and what will make or break a company, are marketing, distribution and repetitive manufacturing. Whatever marketing strategy you choose, Priority is designed to help you manage the campaign and monitor profitability. You can track the effectiveness of the overall campaign, or a specific product bundled into an incentive campaign: "buy two tubes of toothpaste and get one free shampoo." With Priority, you can manage multiple distribution channels, from retail chains and individual storefronts, to the Internet and retail partners. Control costs while remaining competitive, and track your connection customers. Repetitive manufacturing is our forte, and cut and dice data views to analyze financial results are built-in without extra costly BI investments.
Industry Targeted Functionality
- Campaign-pricing and hierarchy-discounts engine
- Advanced marketing and event management
- Forecasts and repetitive manufacturing features
- Sampling and lab testing for quality assurance
- Distribution-routing optimization and built-in calendar with drag-and-drop capabilities
- Continuous credit monitoring from order entry to shipping
- Various "ship to" and drop-shipment options
- Tight control on returned merchandise credit (ensuring that credit is in line with the original price of the returned goods)
- Car fleet management
Competitive Edge
Achieve a real competitive edge in the field of service providers by taking advantage of Priority's unmatched capabilities in general management areas:
- BPM (Business Process Management) utility to improve collaboration between departments, reduce manual transfer of data and force notification functionality via e-mail or SMS messages
- OLAP data analysis to quickly identify micro issues that are having an effect on the macro results of the company
- Tight integration with MS-Office tools, including data synchronization and incorporation of the Outlook user interface as part of the control panel of the system
- Sophisticated financial and accounting system
- Customer Relations Management for pre- and post-sales activities
- Delivery Scheduling
- SRM (Supplier Relationship Management) and SCM (Supply Chain Management) to respond to customer requirements, combined with purchasing, order management and manufacturing
- Advanced reporting and tracking functionality
Online Access for Efficiency and Global Access
Internet-based tools and functionality based on HTML and JAVA - part of our fully integrated system and crucial components to any program in today's global economy - allow you to effectively manage your local and global operations, provide support for international customers, as well as plan and forecast efficiently and effectively. You can also communicate online with manufacturers, suppliers, dealers and customers.
With proven success in the field of fast moving consumer goods, Priority will enable you to streamline operations, optimize business processes, reduce supply chain inventory, introduce new products and marketing campaigns, improve delivery and service, maintain high quality standards and improve customer care and satisfaction.
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